You may be wondering how zero search volume keywords could possibly be useful — because, well, the implication of “zero search volume” seems pretty straightforward. But not all is what it seems in the world of search engine optimization. Let’s explore how incorporating zero search volume keywords into your content...
Within the dynamic landscape of content creation, the long-standing debate over long-form vs. short-form content continues to influence strategies across platforms. Wading through the infinite stream of snappy tweets, quippy blog posts and attention-grabbing micro-videos, it’s easy to get swept up in the appeal of short-form content. But while the...
Virginia Beach, Va, 07/07/23 – Rellify, provider of robust and innovative “Content Intelligence” technologies and applications for content marketing teams, has been selected by WirtschaftsWoche, Germany’s leading business magazine, as one of three finalists for their Best of Technology Award 2023 in the Marketing & Sales category. This new category...
Thoughtful long-form content can be an integral component of your content marketing strategy. Long-form content can include blogs, articles, white papers, ebooks, tutorials, or reports that exceed an average word count of 1,000 to 1,200 words but are shorter than 10,000 words. (Those would be considered novellas.) Long-form content can provide...
Looking for a way to unify your blog posts, add structure and purpose to an overly long piece of content, and see massive gains in the search rankings? Incorporating topic clusters could be an ideal way to improve your website’s user experience and refine your content strategy. Read on to...
Have your product pages, blog posts, or landing pages not driven much web traffic despite you jumping through all the right SEO hoops? The cause may be something that many site owners have never considered: keyword cannibalization. Keyword cannibalization is a common yet often overlooked issue that can significantly impact...
Blogs have come a long way since their inception in 1994. And they’re still at the forefront of online marketing. It’s not just about “mommy blogs,” anymore, although those are a prevalent and lucrative sector. No, blogs have become one of the greatest assets for businesses looking to reach their...
The world of Artificial Intelligence (AI) includes two closely related, yet very different disciplines: Natural Language Understanding (NLU) and Natural Language Generation (NLG).
What really matters for your content performance marketing? Read on to learn all about which content performance KPIs to pay attention to for real results!